Inbound Marketing Services
1. Foundational Services: Build Your Inbound Strategy The first step to inbound success is a clear, well-defined strategy. We help establish your inbound marketing framework, ensuring alignment between content, engagement, and technology for long-term growth.
Inbound Strategy & Planning
A strategic roadmap that aligns marketing, sales, and customer engagement, ensuring data-driven decision-making and seamless execution.
• Brand & Market Analysis – Assess your positioning and identify growth opportunities.
• Buyer Personas & Audience Profiling – Define your ideal customer and map their journey.
• SEO & Keyword Research – Optimize your website for search engine visibility.
• Content & Website Audit – Evaluate existing assets to enhance inbound effectiveness.
• Sales & Marketing Alignment – Define lead handoff processes and shared performance goals.
• Reporting & Analytics Setup – Implement HubSpot dashboards to track marketing impact.
2. Attract: Content, SEO & Marketing Campaigns Once your foundation is set, we attract the right audience through strategic content, SEO, and marketing campaigns.
SEO & Content Marketing (Marketing Hub)
Enhance your online visibility with SEO-driven content and digital assets that engage and educate.
• Content Strategy & Planning – Align content with audience needs and search trends.
• SEO Blog Writing – Publish optimized articles to increase organic traffic.
• Landing Pages & Lead Magnets – Create conversion-driven pages and downloadable resources.
• Branded Visuals & Social Media Assets – Ensure a consistent, engaging brand presence across platforms.
• Email Marketing – Design segmented email campaigns to nurture leads.
• Video Marketing – Leverage video to create personalized, actionable content that engages leads and customers, setting your brand apart.
Targeted Digital Campaigns
Leverage data-driven ad campaigns and social media engagement to amplify your reach.
• Google & Social Ads – Run targeted campaigns to drive website traffic and conversions.
• Social Media & Engagement – Develop brand-driven content and audience interaction strategies.
3. Engage: Lead Nurturing & Sales Optimization Convert leads into customers by optimizing your sales process, outreach, and automation tools.
Sales Enablement (Sales Hub)
Simplify lead management, sales follow-ups, and proposal presentations.
• Lead Nurturing Automation – Set up email workflows to guide prospects through the buyer’s journey.
• Presentation Decks & Proposals – Design professional sponsorship, pitch, or sales materials.
• CRM Integration & Pipeline Management – Organize leads and track deal progress efficiently.
• Meeting Scheduling Automation – Allow leads to book calls directly from your website or emails.
4. Delight: Customer Experience & Engagement Turn customers into long-term brand advocates with seamless support and engagement.
Customer Engagement & Support (Service Hub)
Enhance the customer experience with automation tools that streamline communication.
• Live Chat & Chatbots – Enable real-time interactions to improve support.
• Ticketing Systems – Handle customer inquiries efficiently.
• Customer Feedback & Surveys – Gather insights to refine your offerings.
• Knowledge Base & Self-Service Content – Create FAQ libraries for customers to find solutions independently.
Two-Month Inbound Marketing Package: A Strategic Launch for Long-Term Growth
This structured, hands-on program is designed to kickstart your inbound marketing strategy by combining foundational planning with real-time implementation. It provides a proven framework for attracting, engaging, and converting your ideal audience using HubSpot-powered tools and culture-driven storytelling.
$6,000 | Paid in 2 Installments
After completion, clients can seamlessly transition into a monthly retainer for continued optimization, content creation, and campaign management.
Month 1: Inbound Strategy & Setup
Laying the groundwork for a successful inbound approach by developing a custom strategy, optimizing digital assets, and setting up HubSpot CRM & Marketing tools.
- Brand & Market Analysis – Evaluate current positioning and opportunities for inbound growth.
- Buyer Personas & Buyer’s Journey – Define your ideal audience and map their decision-making process.
- SEO & Keyword Research – Audit website SEO, identify ranking opportunities and research strategic keywords.
- Content & Website Audit – Assess existing content to align with inbound best practices.
- HubSpot Light Onboarding & CRM Setup – Implement HubSpot’s free CRM for contact management, lead capture, and reporting dashboards.
- Sales & Marketing Alignment – Establish workflows for tracking inbound leads and measuring success.
- Reporting & Analytics Setup – Configure key HubSpot dashboards to track campaign performance.
📌 What You’ll Walk Away With:
- A clearly defined inbound marketing strategy tailored to your business goals.
- Optimized website SEO and content recommendations.
- A fully set-up HubSpot CRM with basic automation and tracking in place.
Month 2: Inbound Implementation & Campaigns
Executing and optimizing inbound marketing efforts for lead generation, audience engagement, and conversion.
- Website & SEO Updates – Implement technical optimizations and content improvements.
- Lead Conversion Optimization – Set up custom forms, CTAs, and lead magnets to capture high-intent prospects.
- Landing Pages & Email Campaigns – Develop high-converting landing pages and launch segmented email outreach.
- Content Development – Publish two SEO-optimized blog posts or case studies to attract organic traffic.
- Social Media & Engagement – Create branded social media content to drive awareness and nurture audience relationships.
- Automated Lead Nurturing – Set up basic automated email workflows to keep leads engaged.
- Performance Review & Growth Roadmap – Assess campaign results and provide a custom roadmap for scaling inbound marketing efforts.
📌 What You’ll Walk Away With:
- A fully operational inbound marketing system integrated with HubSpot.
- SEO improvements and published content to boost visibility.
- Email campaigns and landing pages driving lead generation.
- A data-backed strategy to scale marketing efforts moving forward.
Next Steps: Transition Into a Monthly Retainer
Inbound marketing is a long-term strategy that builds momentum over time. After completing this two-month workshop, we recommend transitioning into a monthly retainer for ongoing: Content Creation (blogs, case studies, email campaigns), SEO & Website Optimization, Lead Nurturing & Automation Improvements, and Performance Tracking & Strategy Adjustments.
Pricing & Requirements
Two-Month Inbound Marketing Package Total Cost: $6,000 (Paid in Two Installments). HubSpot Subscription: A HubSpot Small Business Bundle is required at $20/month to access essential tools and integrations. Commitment: This is a one-time engagement, but clients are encouraged to continue with a monthly retainer for sustained results. Inbound Marketing Services: Our regular inbound services are tailored to your unique goals, priced at $125/hour for specialized strategies and personalized implementation.
Interested in Elevating Your Marketing with HubSpot?
Let’s schedule a call to discuss your needs and explore how Eyestorm’s HubSpot-powered strategies can support your growth.
We use HubSpot’s powerful tools to create integrated marketing campaigns that attract, engage, and convert. As a Certified HubSpot Solutions Provider, we boost your brand’s digital presence with tailored inbound strategies and CRM integration, driving growth and meaningful customer connections.